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2023 FIFA Women’s Football Convention

Stephanie hosted a Q&A with Angel City FC Co-Founders Julie Uhrman and Kara Nortman at the second edition of the FIFA Women’s Football Convention tat took place in Sydney on 18 and 19 August 2023 as the FIFA Women’s World Cup 2023™, the biggest women’s single-sporting event in the world, came to its thrilling conclusion. The FIFA Women’s Football Convention brought together over 2,000 leaders from the world of football to discuss the development of women’s football, whilst showcasing best practices to further inspire the growth of the women’s game around the world.

Football Australia and New south wales goverNment

From Football Australia LinkedIn Post: Stephanie Rudnick, Angel City FC, Head of PR and MKTG, Head of Global Communications blew everyone’s minds with the story of Angel City FC - a women-led model of entrepreneurship, a celebration of diversity and an incubator of community. 

One of ACFC’s innovative approaches to revenue sees players drive ticket sales via their own social media channels. This win-win strategy brings their audiences to games and players receive 1% of net ticketing.

Stephanie also spoke of how community is their ‘secret sauce’. Their brilliant partnership model has a 10% community impact commitment – where the partner invests in community initiatives. This drives support in value-based ways. 

advertising week apac 2023

Steph moderated a panel with Angel City Co-Founder and President Julie Uhrman, ACFC Head of Reenue Jess Smith and Birdies Co-Founder Marisa Sharkey at the APAC Advertising Week. The Session was titled The Angel City Effect: How Hollywood’s Home Grown Women’s Pro Soccer Team is Changing the Face of Sports. Session discription: Discover the transformative power of "The Angel City Effect" as we delve into how this team is revolutionising the sports industry. The team, founded by Natalie Portman and co-owned by Billie Jean King, Serena William, Jennifer Garner and 97 other passionate legendary athletes, actors and investors, have also recently been profiled by HBO in a three-part Docuseries that you can catch on Binge now called "Angel City". Check it out if you have any room on your watch lists!